"PEOPLE ASK ME: WHY FORD? WHY NOW?"

So I tell them.

Today, Ford Motor Company has separated itself from other automakers.  We did not accept bailout money and did not file for Chapter 11.  Instead, Ford remains independent and is in a position to succeed.  CEO Alan Mulally assured me when he said, "The real difference is in our plan, the strength of our great new products, and our quality, fuel efficiency, safety and value."

As far as I'm concerned, it's not bragging if you back it up.  Now, here's every reason you'll ever need to buy a new Ford.  Today, not even Honda or Toyota can beat Ford quality.¹  Plus, Ford makes 15 vehicles that earned the Top Safety Pick from the Insurance Institute for Highway Safety -- that's almost double what Toyota earned.  And Ford has more five-star safety ratings than any other automaker.²  Now that's the American way!

The new Ford Fusion is the most fuel efficient mid-sized sedan in America.  The Fusion Hybrid gets 41 mpg city³ -- that's 8 mpg better than Toyota Camry Hybrid!  Plus, the gas-powered Fusion beats that gas-powered Camry, Accord and Altima.

Ford Escape Hybrid is the most fuel-efficient SUV on the planet with 34 mpg in the city.⁴

And the Ford F-150 was named the 2009 Motor Truck of the Year,^TM and F-Series remains the best-selling line of trucks in America for 32 years running. 

Oh, and by the way, the voice-activated SYNC system⁵ in Ford vehicles isn't available on Honda, Toyota or any other manufacturer.  They missed the boat on that one.

Recently, speaking of Ford and the economy, CEO Alan Mulally said, "As we come through this, we're going to be a turbo machine on the other side."

He wasn't joking.  This summer, Ford will introduce the new 2010 Ford Taurus with the available EcoBoost^TM V6 engine.⁶  Designed with direct injection and twin turbochargers, EcoBoost will create V8 power with V6 efficiency.  How's that for American ingenuity?  Shortly, the same twin-turbo technology will be applied to 90% of our engines.  Then, in 2010, Ford will start rolling out electric vehicles.  I'm sure they'll be even more fantastic.

So there are plenty of reasons to buy a new Ford -- and not simply because we're American.  We have great products for you right now and even more on the way. 

Today, there is new momentum at Ford.  We invite you to drive with us into the future.  Drive green.  Drive safe.  Drive smart.  Drive quality you can believe in.  For more information, visit thefordstory.com

Chezik Bell Ford Lincoln Mercury employs 40 members of out community -- members who are committed to earning your business and trust.

Most of all, we count it a priviledge to have been able over the years to partner with these and many more organizations that make the Corridor a better place in which to live:

• KCRG Athlete of the Week
• KCRG Support our Troops
• March of Dimes
• Ronald McDonald House
• Make a Wish Foundation
• University of Iowa Athletics
• Local area high schools

Thank you for all your support and your community support through tough times.  Visit us at Chezik Bell Ford Lincoln Mercury.  We hope to see you soon.  We'll look forward to see you drive one!

All the best!

Jon Bell

 

 

 

¹Based on RDA Group's cumulative survey at three months of service in three surveys of 2008 Ford and competitive owners conducted 9/07-5/08.  ²Historic totals include all manufacturer's entities.  Star ratings are part of the U.S. Department of Transportation's Safercar.gov program (http://www.safercar.gov/).  ³EPA-estimated 23 city/34 hwy mpg combined 27 mpg.  Fusion S, I-4 automatic.  Non-hybrid.  EPA-estimated 41 city/36 hwy mpg, Ford Fusion Hybrid.  Actual mileage will vary.  Midsize class per R.L. Polk & Co.  ⁴Based on unadjusted city fuel economy from EPA (10/08) and VCA (5/08) EPA-estimated 34 city/31 hwy mpg.  Actual mileage will vary.  ⁵Driving while distracted can result in loss of vehicle control.  Only use mobile phones and other devices, even with voice commands, when it is safe to do so.  ⁶Coming summer 2009 on 2010 Taurus SHO.